Craftsman Home in Pasadena, CA
The Pasadena real estate market is proving to be resilient in the aftermath of the Eaton Fire. While some feared that buyer sentiment might shift due to concerns over insurance availability and fire risk, demand remains steady. Many buyers in today’s market are those who lost their homes in Altadena and are now looking for a fresh start in Pasadena. While insurance has been a concern, most buyers are finding solutions through the California Fair Plan.
Market Trends: Prices Up, Sales Volume Down
Despite the recent fire, Pasadena home values continue to rise. According to redfin.com, the median sales price for single-family homes in Pasadena increased by 24% year-over-year, jumping from $1,331,000 in January 2024 to $1,650,000 in January 2025. However, according to themls.com and public records, the number of single family homes sold decreased from 33 to 25, suggesting lower overall transaction volume.
This trend could indicate multiple factors at play:
Lower inventory levels reducing options for buyers.
Steady demand keeping prices high as displaced homeowners re-enter the market.
Insurance concerns playing a role but not deterring most buyers.
Current Inventory: Private Exclusive & Coming Soon Listings in Pasadena
As of February 12, 2025, there are 98 active single-family homes for sale in Pasadena. However, on Compass.com, a notable 15 of these listings (15.3%) are being marketed off-market as either "Private Exclusive" or "Coming Soon" listings.
Private Exclusive Listings are marketed only within the listing agent’s brokerage and their internal client network, limiting public exposure.
Coming Soon Listings indicate homes that will be listed on the open market but are currently only available for preview by select buyers.
The presence of these off-market listings suggests that sellers and agents are testing demand and pricing strategies before officially listing homes. With tight inventory, off-market homes offer an opportunity for well-connected buyers to secure properties before they reach the broader market.
What’s Next for Pasadena Real Estate?
Looking ahead, Pasadena’s real estate market is expected to remain competitive. While concerns over insurance persist, strong demand, particularly from buyers affected by the Eaton Fire, continues to drive the market forward.
For buyers, keeping an eye on private exclusive and coming soon listings in Pasadena could provide an edge in securing a home before it hits the public market. For sellers, limited inventory and strong buyer interest present an opportunity to achieve favorable pricing.
Looking to Sell Your Home in Pasadena?
I have direct access to private exclusive and coming soon listings in Pasadena, giving buyers the chance to find properties before they reach the open market. For sellers, I offer the ability to test pricing and demand off-market before committing to a public listing. If you're looking to buy or sell in today’s competitive landscape, let’s connect and explore the best strategy for your real estate goals.